Motion Design

HC4R IBM - Adobe Campaign Videos

Team

Siddhesh Dumbre

Background

Hybrid Cloud for Retail (HC4R) is IBM’s cloud proposition that allows retailers to digitise their stores by integrating best-in-breed capabilities in an out of the box service. Adobe will be one of the key partners within this ecosystem tools that allows retailers to deliver personalised experience in real time.
NRF https://nrf.com/ is an annual international retail event that is due to take place from Jan 16-18 2022.
IBM will have a large presence at the event where will be showcasing the HC4R capabilities to industry leaders and clients.

Project Brief

The event is noisy, and people are time poor. We need a video that can easily bring to life the 3 key use cases for HC4R with Adobe.

Videos

Project Brief

The event is noisy, and people are time poor. We need a video that can easily bring to life the 3 key use cases for
HC4R with Adobe.

Videos

✨ Testimonials ✨

TESTIMONIAL

David Sewell

Marketing Transformation Director / Associate Partner @IBM

Hi Siddhesh, welcome aboard to the team. It's been a pleasure working with you on the HC4R Adobe campaign videos. You've produced 3 x high quality films that the team loves!

These videos will appear on the IBM Stand at NRF in New York, and will be the central tool to explain our "online to offline to online" proposition.

The videos are also starting to get attention from the broader Adobe community. I have been asked to present them to the global head of retail for Adobe with a view to them being showcased at the Adobe Summit later this year.

I also anticipate that these films will be shared socially as part of a broader eminence campaign for our Adobe practice.

These events have the potential to unlock $multi-million pipeline opportunities of which you have played central role.

.... Great work and i look forward to collaborating with you in the future

~ David Sewell.